Volvo has just introduced what might be the longest roadside assistance offers ever made. Free towing. For life. For every Volvo, old or new.
Every automaker now offers roadside assistance with a new vehicle. Usually for at least as long as the warranty lasts, and maybe a few extra years. Then they’ll usually include it on certified pre-owned cars as well. It’s a safe bet, because they’re expecting that your under-warranty-car won’t break down. At least not too often.
But with this new move, Volvo is putting some serious faith in its old steel. They’re expanding the complimentary tow service to all owners. Old or new. Labelled “Tow for Life.”
Which means that if you’re planning on putting three million miles on your 1960s P1800, go for it. If you have an issue, Volvo will tow it to their local Volvo store. Same goes for that diesel 240 wagon.
“Tow for Life ensures that in the event of a breakdown, help is on hand no matter the age of the vehicle,” said Scott Doering, Head of Customer Service for Volvo Car USA, “It’s a commitment to all our customers that cars will be taken to experts who use genuine Volvo parts and repair methods. This will get the customer back on the road faster and provide assurance that the repair was done right.”
Yes, towing the car to a dealer ensures that it’ll be a dealer who does the fix, but Volvo’s not exactly offering a bad deal there either. Since 2015, Volvo has offered a lifetime warranty on all replacement parts purchased and installed at one of the company’s dealers. That covers parts and labour on just about everything that isn’t a wear item, for as long as that person owns the car.
While the Lifetime Replacement Parts & Labour Warranty is available to owners of Volvos in the US and Canada, the Tow for Life program is only offered in the US. But it’s an interesting offer from an automaker and one that those of us who drive older cars wouldn’t mind seeing becoming more common.