Remaking the Mitsubishi Model A

To celebrate its centennial anniversary, Mitsubishi Motors North America, Inc. (MMNA) is reaching back to its beginning.

In partnership with West Coast Customs in the U.S., Mitsubishi will re-create the vehicle that started it all, the Mitsubishi Model A, with the latest technology found in the brand in this century.

West Coast Customs will build a current day Mitsubishi Model A with the looks of the original 1917 vehicle on the platform of the brand's most technologically advanced vehicle, the Outlander Plug-In Hybrid Electric Vehicle (PHEV).

In 1917, the Mitsubishi Model A was the first car ever to be adorned with the three-diamond emblem when launched in Japan marking the beginning of a global automotive company that has now spanned a century of technological innovation.

With the Model A, Mitsubishi's automotive history began with a 22-car production run of Japan's very first series of mass-produced vehicles.

Building on the Outlander PHEV platform blends this retro icon with the culmination of Mitsubishi's history of automotive excellence - 50 years of electromobility and decades of four-wheel drive technology honed on the international rally circuit.

Featuring a highly efficient 2.0-litre gasoline engine and two high-performance electric motors, and Mitsubishi's superior Super All-Wheel Control (S-AWC) system, the Mitsubishi Outlander PHEV delivers SUV capabilities and EV fuel economy.



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