Ranger Re-enters Hot Intermediate Pickup Market
Ford is re-entering the North American intermediate pickup truck segment with the 2019 Ranger.
DETROIT, MI; Ford is going after a bigger share of the mid-size pickup segment with the unveiling of the 2019 Ranger at the North American International Auto Show in Detroit.
Sold elsewhere globally, the new Ranger is back in North American after almost a decade.
It boasts an all new exterior design powertrain and chassis powered by a 2.3-litre EcoBoost twin turbo and standard 10-speed automatic transmission.
There will three trim levels (XL, XLT and Lariat) along with Chrome and Sport or FX Off-Road packages.
It will be offered in SuperCab and SuperCrew cab configurations.
Enhancing the changed exterior styling is a raked grilled and windshield that improve aerodynamics for less wind noise and improved fuel consumption.
With more and more truck buyers heading off-road, Ford came up with the FX4 Off-Road Package that employs a Terrain Management system similar to the one in the Raptor giving Ranger four drive modes: normal; grass, gravel and snow; mud and ruts; and sand.
There’s no need to stop and change modes as the Ranger can shift on the fly so the driver and adapt to changing surface and weather conditions.
Another aspect of the FX4 Off-Road Package is Trial Control, a new technology from Ford that is like cruise control but for low-speed travel over rocky or uneven terrain.
What is does is govern acceleration and braking by routing power and braking to each individual wheel to allow the driver to focus on steering and direction.
The four-wheel-drive system uses Dana Track-Lok differentials. Standard on the FX4 Package and available on other Ranger trims is an electronic-locking rear differential with 2-high, 4-high and 4-low modes on marginal surfaces.
In keeping for Ford’s focus on being a mobility leader, the Ranger comes with brand’s driver safety/connectivity technologies.
Safety features will include standard Automatic Emergency Braking, while Lane Keeping Assist, Lane Departure Warning, a Reverse Sensing System and class-exclusive Blind Spot Information System with trailer coverage are standard on XLT and Lariat trim levels.
Standard on the Lariat are Pre-Collision Assist with Pedestrian Detection and Adaptive Cruise Control.
Connectivity technologies include Ford’s available SYNC3 that includes Android Auto and Apple CarPlay as well as the optional B&O PLAY premium audio system that was acoustically tuned to the Ranger’s interior.
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