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Eye candy: Rolls-Royce Wraith

Luscious new luxury model gets window seat at Harrods for a week as Rolls-Royce courts high-end customers

Published April 29, 2013
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Rolls-Royce Motor Cars, the ultra-luxury unit of BMW AG, rolled out its latest model  in the United Kingdom today. To mark the occasion and get the car onto the radar of well-heeled shoppers, the company is displaying the lusciously designed Wraith in the high-end Harrods department store in London until Saturday.

The Wraith has a distinctive slope to its rear end that has generated buzz in car-design circles since its debut at the Geneva Motor Show in March.

The car on display in Harrods has a traditional Rolls-Royce two-tone paint job of midnight sapphire and Cassiopeia silver aimed at accentuating its “fastback” styling.

The fastest and most powerful Rolls in the company’s history (it boasts a 0-60 mph time of 4.4 seconds), the Wraith takes the Ghost’s underpinnings to the extreme, packing a 6.6-litre twin-turbo with 624 horsepower and 590 lb-ft of torque into a sleek two-door fastback form.

Carbuzz.com reports that Goodwood is planning to replace that last bit with a folding roof mechanism to offer it as a convertible. A drop-head version of the Wraith is apparently in the cards, but it could take a couple of years to bring to market.

A new Phantom is also said to be in the works, with a potential plug-in hybrid option that would bridge the gap between the conventional 6.75-litre V12 and the aborted 102EX electric prototype.

New versions of the Phantom Coupe and Drophead Coupe would follow, although CEO Torsten Muller-Otvos nixed the idea of a Rolls-Royce sport utility.

With files from Carbuzz.com

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