Magazine editors will tell you certain words will sell a cover faster than others. “Sex,” for example. “Diet,” for another. Oh, and “fat;” fat sells a lot of magazines.
So when a British couple were faced with flagging eBay bids on their beaten-up old? Benz, they got smart and put all three words together. With pictures. And wit.
It made for a potent combo that has ratcheted views (and bids) through the ceiling.
When the bidding started, Carbuzz reports, the opening gambit was a measly 99p (about $1.50).
But thanks to a hilarious description penned by the owner and some spectacular poses by “The Chubber” (his obliging wife), the latest bid as of writing was up to ?200,000 (about $317,000).
The ad notes the Benz is not in the best of shape, having been ?thrashed, raced and rallied? while the interior was ?smashed up in a domestic? and the rear wing took a beating after the owner told his wife to eat a salad.
“Serious bids only,” the owner notes, adding that if it’s The Chubber you’re after, she’s “negotiable.”
With files from Carbuzz